Experiential multimedia

I'm a skiing nut. So when I was looking at my daily digest of New York Times headlines I noticed a little box highlighting a multimedia piece about how to ski the most treacherous downhill course in World Cup skiing.

The Hahnenkamm in Kitzbühel, Austria, is a torture fest of skill, speed and human limits. In an effort to explain how and what it takes to ski this ice glazed course at 80-plus miles an hour they recruited a former downhiller to be the voice for a multimedia experience.

This is a fantastic way to present information and data about a unique topic. The limitations are falling away in ways to share information and educate. So many more ideas are bouncing around in my brain now. Including wanting to take a couple of runs on the course.